9,698 accounts reached
Up 508% in the dashboard comparison.
CLIENT PROJECT · INSTAGRAM
Reach That Moved the Conversation Forward
Social media management, documented through Instagram performance reporting.
PERFORMANCE SNAPSHOT
The numbers behind the content.
295 accounts engaged
Up 103% in the dashboard comparison.
934 total followers
Up 55.1% in the dashboard comparison.
THE CONTENT STORY
See beyond a single headline number.
For January 21 to February 19, the Instagram dashboard records 9,698 accounts reached and 295 accounts engaged. The account’s displayed comparisons show increases of 508% and 103% respectively.
Total followers are 934, with a 55.1% increase shown, and 96 pieces of content were shared. Total followers are kept distinct from new followers, and the period is not assigned a year that is absent from the screenshot.
RESULTS & LEARNING
Three signals worth keeping distinct.
Use the right measure
Views, reach, and engagement describe different forms of audience activity.
Keep the reporting window
Results belong to the period and comparison shown in the supplied report.
Connect content with response
Read the performance measures together to understand how people experienced the content.